Here we are, a month into 2018 and a lot of us are probably thinking: what were those goals we had for the year?
Many of us tend to stall after the initial surge of motivation pushes us to quick action. Other obstacles, especially routine challenges that impact our tasks, bog us down and keep us from moving forward.
For example, my main goal this year is to attract new business, both for my practice and this organization. I spent a lot of time this past month meeting with potential clients and connecting with strong referral sources. I had my strategic partners on speed dial, ready to advise as needed.
As you will learn in the Rainmaker Program, manageable goals are key to growth. Let’s say you want to become a partner in your law firm; what manageable goals can you set that would lead to that ultimate goal?
The first step would likely be to meet with your firm’s partners, particularly the decision makers. Talk to them and discover what’s needed to start on the partnership track. Take these ideas and incorporate them into your manageable goals for the year.
My guess is you will need to attract new clients and build a sustainable book of business. That leads to figuring out how to find new clients.
First, get out into the world. Playing in traffic may have been dangerous as a kid, but that doesn’t apply as an adult playing in the business world. Don’t wait for the phone to ring. Go out and make things happen.
Make it a goal to have two or three in-person meetings this month with potential clients, referral sources or strategic partners. Do this every month. Get people to know you, like you and trust you.
Leave your comfort zone behind. Go to bar association meetings – lawyers refer to each other all the time. Write blog posts about fields where you would like to gain new clients, focusing on areas that they would be interested in. Then put the blogs on LinkedIn.
If you would like to learn more about making your goals achievable, please check out my Rainmaker Online program.